MEDIA KIT

//2020-2021

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The DNMG offers many options for your business to place yourself in front of UNL students. Our events drive a lot of foot traffic and can produce warm leads on the spot. The most high-traffic of these media is our extensive events list. With a diverse calendar of events for the upcoming school year, what better way to get in touch with the niche students market.

JOB FAIR

Our largest event, usually held during the fall semester, highlights local part-time jobs that are targeted towards students at UNL. This is a must-attend event to gain traction and talk to potential candidates for your company!

HOUSING FAIR

During the school year, we hold two housing fairs for clients to be part of, one in October and one in March. For students, mid-October is the time to start signing leases and looking for housing options for the next school year and March is the perfect time to see what is available for the summer!

PET THE STRESS AWAY

College can be stressful - that’s why we hold Pet the Stress Away multiple times during the school year. Around finals time, we team up with local animal shelters to bring dogs to campus and cheer up stressed out students. Sponsoring this event allows us to continue the joy.

CURIOUS CORNHUSKERS

We launched a new initiative called Curious Cornhusker back in 2018 and we have had a great response. In addition to the form on DailyNebraskan.com that allows students to ask questions about UNL, we hold mini events once a month to allow the students to ask us the questions in person.  As the sponsor of this popular event, we will pass out your swag, products, and information to students for you.  It doesn’t get any easier to reach college students than that!

BIG RED WELCOME STREET FEST

The Big Red Street Festival solidifies the fun of Welcome Week on campus. On the Sunday before classes start, campus organizations, vendors, and games are set up in front of Memorial Stadium. This event is put on by New Student Enrollment and welcomes both new and returning students to join in and visit the booths set up.

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When it comes to technology’s influence on America’s young adults, reading is not dead–at least not the news. When asked whether one prefers to read, watch or listen to their news, younger adults are far more likely than older ones to opt for text, and most of that reading takes place on the web. With more than 110,000 unique users per month, dailynebraskan.com should be the foundation of your marketing plan with the DNMG. The majority of our readers use their mobile device to engage with our content. We make engagement easy with two options:

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Some of our most popular products are our exclusive billboards in the Nebraska Union. The large digital flatscreens display Daily Nebraskan news and are an attractive option for striking, full-color digital ads. We also offer marketing space above our large magazine racks around campus. Our network of more than 30 high-traffic billboards market to the 1.7 million students, staff and alumni on campus.

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Our print options provide an in-depth look at making the most of Husker Student Life. These seven highly targeted publications provide your business with the chance to deliver your message to our premium student audience.

WELCOME BACK

Our biggest publication of the year includes additional distribution to on-campus housing mailboxes. Be one of the first “faces” that thousands of students see as they return to campus for another academic year.

IN-DEPTH LOOK

October, January & April

Our news endowment issues are some of our most popular. Past topics have included the UNL Greek system, campus safety and sustainability. Topics for this year’s in-depth editions will be announced in Fall 2020.

NEW STUDENT ENROLLMENT GUIDE (NSE)

With 6,000 copies handed out to new students and parents, plus several other marketing options available with our new NSE partnership, there’s no better way to get your message in front of this new group of highly receptive student consumers!

CAMPUS VISITORS GUIDE

Thousands of prospective students, families, alumni and sports fans visit campus all year long. This annual guide is accessible all over campus, as well as in key businesses, visitor’s centers, rest stops and even hotels in and around Lincoln.

JAZZ IN JUNE

The Jazz in June concert series draws thousands to campus every Tuesday during June. If you’re looking to reach an upscale, engaged and educated market, then we invite you to include your marketing message in our Jazz in June programs that are produced for each concert!

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Access to our 12 high-traffic elevator wraps and over 6,000 daily users throughout UNL’s five parking garages offer you a creative and impactful way to engage potential customers. This option is becoming increasingly successful as the ever-growing student population purchases resident and commuter parking passes.

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